ARTICLE
Bethlehem will be offering the deal only to motorists registered to pay the meters by phone — the MobileNOW! system — on Nov. 29, dubbed "Small Business Saturday," and Dec. 13, the second Saturday before Christmas. That's historically one of the busiest Saturdays for holiday shopping. And there are other free parking promotions throughout the season. Melissa Bowman, manager of Sophistikate on Main Street, said such a promotion and alternative payment option can help businesses because parking is a major concern among customers. "You do hear a lot with the customers always racing to feed their meters," Bowman said. Bethlehem's promotion is aimed at getting more people to use its pay-by-phone system. It allows registered users to add minutes to the meter by phone if they are running late, or be credited the money they put in the meter if they leave early. Click here to read the article.
Bethlehem will be offering the deal only to motorists registered to pay the meters by phone — the MobileNOW! system — on Nov. 29, dubbed "Small Business Saturday," and Dec. 13, the second Saturday before Christmas. That's historically one of the busiest Saturdays for holiday shopping.
And there are other free parking promotions throughout the season.
Melissa Bowman, manager of Sophistikate on Main Street, said such a promotion and alternative payment option can help businesses because parking is a major concern among customers.
"You do hear a lot with the customers always racing to feed their meters," Bowman said.
Bethlehem's promotion is aimed at getting more people to use its pay-by-phone system. It allows registered users to add minutes to the meter by phone if they are running late, or be credited the money they put in the meter if they leave early.
Click here to read the article.